With hotels on every corner, it’s important to stand out in order to earn consistent repeat business.
So what is the difference between a good hotel and a memorable one? Consider the following 5 details that take a hotel from drab to fab:
Check-in should be quick and painless. A guest’s first impression generally happens at the check-in counter. Quick, friendly service is a good start. Addressing the guest with eye contact and a warm greeting is a bonus. Even better, some hotels are adopting the trend of checking guests in at their room via an iPad for convenience.
Details matter. The front desk should be clean and clutter-free. Accents in the rooms and halls should be trendy and tasteful. Cheap decor sends an altogether wrong impression of the hotel. An in-room Nespresso and a sleek iPod dock? That’ll send a good message.
Everything is better when it’s free and everyone likes to get a good deal–free WiFi, in-room movies, HD TV, high-end bath products (anything with lemongrass!) And coffee? It doesn’t matter if the guest is a coffee drinker. She’ll be thrilled to see the sign for free in-room coffee either way just because it’s FREE. Anything that can be offered to a guest at no charge is a good thing. Sometimes not earning a penny on a service will earn far more in repeat business.
Though speaking a guest’s last name (or worse, a room number!) can be a major faux pas, a personalized hotel experience makes a world of difference. Everything from locally made chocolates on the pillow to a personalized check-out time make guests feel at home.
Yes, we saved the best for last. Good service is the most important detail that will take a hotel from drab to fab. Good service does not discriminate.
Good service means friendly employees, comfortable rooms, and flexible services. Good service includes anything that will make a guest feel more comfortable … and more likely to return.
You’ve got what it takes to stand head and shoulders above the competition.
Now, get to it. You have customers waiting.